What’s up cool cats! I’m Heather DeMarino, a senior fashion merchandising major & marketing minor at the Indiana University of Pennsylvania. I work retail at GUESS, and I’m currently a brand ambassador for seven fashion companies. I’m also a brand new Style Guru who can’t wait to serve up some sweet styles and inspiring articles!
“Fashion is art that you can wear every day.” This is the idea that made me choose fashion as my career path. My background in art and love for shopping also quickly guided me to pursue my education in fashion merchandising. Digging a little deeper, my greatest passion is working with fashion companies that give back. This includes companies that partner or donate to charity, focus on sustainability and/or convey positive messages to and for its customers. The companies I am an ambassador for are Sakroots, The Elephant Pants, Sand Cloud, Vaya Island, Pura Vida Bracelets, Bead Relief and Thrilla Seven. Working with companies like these means I am able to give back and spread positive vibes while doing what I love.
I’m definitely an “all black everything” enthusiast; I have been for quite a while now. I would consider my style to be edgy classic. Other styles I enjoy dipping into are grunge, goth, street, glam, bohemian and a little preppy from time to time. Though I tend to stick to my signature style, I can still appreciate all styles in their own right. Recently I have been including some turquoise jewelry into my everyday looks for a pop of color and a little style switch up. I hope to show you guys some of these cool pieces along with some awesome styles in my upcoming articles from my style hunts!
I hope you look forward to reading my articles as much as I look forward to writing them!
