Hey, Fashionistas/os and welcome to my little slice of fashion heaven here on CollegeFashionista. My name is Jerrica James and I’m super excited to share my love of fashion and trends with you this fall! Fall is the best time of year because you can mix anything in your closet and make it fashion-forward.
I’m based in the South where I’m a junior Broadcast Journalism major at the University of Memphis in Memphis, Tennessee. Here in Memphis there are so many exciting things going on from great music, tasty food and exploration.
The best part is that the fashion scene is exploding here with many designers and even our own fashion week! Covering Memphis Fashion Week was awesome and I learned so much that will hopefully add to my experience here a CollegeFashionista.
My love for fashion has blossomed into an interest in trends, ways to be innovative in the fashion industry and how the business realm of fashion works. As for my personal style, it’s a mix of trends, silhouettes and accessories to create a look that can range from preppy, to trendy, to romantic. I love to follow big brands like Rebecca Minkoff, local boutiques and stay in the know with Women’s Wear Daily (and any other fashion publication). I’m also a girl who loves a good deal so I’m always roaming Target, Marshalls and H&M.
Ultimately, fashion is what you make it. When you get dressed you should feel confident and love the way you look and to me that is what fashion is truly about.
Be sure to check me out every month to get the latest on fashion in the South.
